Reviews for accountants, bookkeepers and consultants

Professional services are bought on trust and referral, and a Google search is now how most referrals get checked. How to ask clients who value discretion.
How to get more detailed reviews without scripting them

A review that says ‘great’ helps a little. One that says what, who and why helps a lot. How to encourage detail without telling customers what to write.
Reviews for restaurants and bars during evening service

Low light, full tables and a bill folder at the end. Evening service changes where a review prompt works and how customers actually use it.
Looking after NFC cards, stands and tiles

Tap points live on busy counters and in pockets, so they get knocked, splashed and stuck to the wrong surfaces. What damages them, what does not, and why metal is the big one.
Reviews for driving schools, tutors and music teachers

Education businesses have a built in finish line: the test, the exam, the recital. That is when the review gets written, if anyone asks.
What happens to your Google reviews when you move or rebrand

Years of reviews are worth protecting. Why you should update your existing listing rather than start a new one, and what to expect when Google asks you to verify again.
Reviews for builders, renovators and landscapers

Projects run for months and cost tens of thousands, so the next client reads every review closely. When to ask on a long job, and why the handover is your best moment.
Google Business Profile posts: are they worth the effort?

Updates, offers and events sit right on your listing, where people deciding whether to visit will see them. What each type is for, the rules, and a routine that takes ten minutes.
Reviews for dog groomers, walkers and pet services

Owners hand over something they love and cannot ask how it went. Reviews are how the next owner decides to trust you. How groomers, walkers, trainers and pet sitters can collect them.
Asking for reviews by email and SMS: the Spam Act rules

A follow up message is one of the best ways to get a review, and it counts as a commercial message under Australian law. Consent, identification and unsubscribe, in plain terms.